Posted by
Brian John Murphy on Tuesday, July 29, 2008 12:00:00 AM
Numbers don’t lie… The Gallup organization has
predicted the winner of the 2008 presidential election. The next president if
John McCain…if you’re a USA TODAY reader. If not, then Barack Obama is
the next chief executive. Allow me to elucidate.
Gallup conducts
polling for the USA TODAY daily newspaper. When they polled for the Monday
paper, Gallup asked “likely voters” whom they support in the election right
now. A month ago, McCain trailed Obama in a poll of this type by 6 points. In the survey published Monday, McCain was
leading Obama by 4 percentage points. The numbers were collected between Friday
and Sunday from a sample of 791 voters.
Gallup notes a
difference between “likely” voters and “registered voters,” the difference
being that the likely voters may have voted more often in the past (which makes
them more apt to vote in the future) and say they have given a certain amount
of thought to the election --while the “registered” respondents are counted
whether or not they voted in the past.
Polling all
registered voters for the general media and not just USA TODAY, Gallup finds
Obama comes out the winner with a nice post-World Tour bounce of eight points
in the daily poll as tallied on Sunday, July 27, with 48 percentage points to
McCain’s 40. The average score for Friday through Sunday is Obama 48.33 percent
to McCain’s 40.33 percent. Gallup interviewed 2.674 registered voters over the
three-day period.
BUT… Counting
registered voters just for USA TODAY, a sample of 900 interviewees, Gallup
finds Obama leading with 47 percent to McCain’s 44 percent –a three-point lead.
Is the difference
in sample size? Gallup counted more voters for it’s standalone poll and
fewer for its USA TODAY poll. Between likely and registered voters they got two
different results. It stands to reason, from this pundit’s perch, that Gallup
accurately predicted the outcome of the election, at least in one try out of
two.
Or, as they say
in horse racing, “Pick ‘em.” It does make you wonder what's the value in having polls anyway, when they can be soinaccurate. Let's face it. There is something goin on here between the likely voters and the registered voters. One group is not being forthcoming, I fear, about their true intentions. If that isn't the problem; if the size of the sample is what is making the difference; then perhaps we shouldn't even be taking notices of samples smaller than 1,000 interviewees...
Going by
the gut… which is the highly
unscientific way that most of us predict political outcomes, Obama is still the
favorite. He is the one exuding a glamour not seen in presidential politics
since Reagan, or perhaps even Kennedy. Boss Tweed once said, complaining of
Thomas Nast’s political cartoons, “My voters can’t read but they understand
those damn pictures!”
William Marcy
Tweed’s complaint was echoed by Richard Nixon’s people in 1960, after the
debate with John F. Kennedy. On radio,
listeners tended to think that Nixon had bested Kennedy. On television, Nixon,
who was recovering from the flu, looked gaunt, His gray suit melted into the
background. He may have had just a hint of 5 o’clock shadow. People tended to
just stare at the handsome, tanned, fit-looking Kennedy in his dark blue power
suit. TV viewers gave the debate to Kennedy.
And that’s
what’s going on now. McCain looks like a sack of wet cement. Obama looks like
the cover of GQ. Never mind that Obama has shifted his position in so many
areas. Never mind his narcissism on the World Tour trail. We instinctively like
leaders who look the part. Obama does.
Republicans may
be consoled that McCain has kept it as close as he has. When you distill all
the results of all the polls the answer you get is “dead heat.” And that may be an advantage to McCain
because Obama’s camp thinks their man has already won. That kind of arrogance,
or hubris, if you will, often earns the reward prescribed by Aristotle:
downfall.